Monday, September 22, 2014

Apple Vs Google


My comments to the comments to the article  appeared in Linked in:

Reading all the 954 comments is going to be a difficualt task for me unless I will be interested in taking that up as research project. However my comments are :


  1. Apple has its own market  and persons who would like Apple will continue to support Apple. ( no arguments on that, but does it mean that Apple will continue to dominate the smart phone market?)
  2. Even in India people who can afford Apple buy it and it has a sizable population. ( I do not say that Apple does not exist in India, but what is the market share?
  3. Article is not about technology, but about marketing strategy. ( It is both. Mac is popular in US but in emerging markets let us not forget, it is Windows. What is Mac to US, Windows is to the Asian countries. Is it not a fact that the profitablity of Microsoft came , not from US but from rest of the world?)
  4. The companies with whom google has tied up source their materials from China and there are not Indian manufacturers of Chips. ( for that matter, even Samsung gets its components from China. How does this matter? I do agree that there are no big chip manufacturer in India on date. But does it mean that there will not be in future also?Incidentally manufacturing chips does not matter as the topic being discussed here is an operating system)
  5. (Indian population is very huge and affrodable phone will certainly increase the market share and it will be difficult for Apple to penetrate with such low margin and high volume game. )
  6. ( One of the manufacturer with whom Google has tied up is Micromax. This company was nowhere in the horizon till five years back. They are next to samsung in the market share of mobiles in India. There marketing strategy was simple - affordable phones with long battery life. The target segment was average income group from rural and small towns. Today they are expanding into Russia. A clear advantage to Google.)
  7. (I do agree Apple though its secure payment method has an edge over others. But how long? The NFC technology is nothing new and others will catch up fast.)
  8. ( The article has its merits and rest of the world is larger than US.)




I have provided my views in the brackets against the original comments by other participants. It is a very interesting article resulted in 954 comments.


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